UMIDIGI A11

While I’ll be testing the Umidigi Bison GT next week, UMIDIGI recently confirmed that it will be launching a new phone in its popular entry-level A series, named UMIDIGI A11. In addition to the upcoming new phone, UMIDIGI also unveiled a refreshed new brand identity.

The design of the UMIDIGI A11 will change a lot compared to the previous UMIDIGI A9, which can be seen from the render revealed on UMIDIGI’s social media. The most obvious change is the flat-edged metal frame and matte frosted back glass, which looks very similar to the premium iPhone 12 series. The flat-edged frame makes the phone thinner and more suitable for holding without switching to a smaller screen size. The glass back has been treated with AG technology, bringing a premium textured matte glass. The matte glass can provide an excellent visual effect as well as a delicate, soft and comfortable hand feel.

Additionally, we can see that the A11 will feature a triple rear camera, a side-mounted fingerprint sensor and an iconic logo on the back cover. But the specific specs of the A11 have not been disclosed yet.

In addition to the announcement of its new smartphone, UMIDIGI also unveiled its brand new corporate identity. The new logo combines a graphic logo and a character logo, merging the popular graphic style with the concept of “Beyond Dreams”. Since its inception, UMIDIGI has been working hard in the field of smart products, and with its excellent brand positioning and high-quality products and services, the company has gained a lot of support and love from many users. The new logo is not only a legacy of UMIDIGI’s corporate philosophy, but also a reflection of its future development direction, showing UMIDIGI’s determination to provide users with high-end technology and high-quality services at an affordable price in the future.